Advertising And Sponsorships
The Packet Pushers Podcast Network has thousands of subscribers from all over the world (60% US, 20% Europe, 10% Asia). They listen to some or all of our five different channels, downloading each episode an average of 12,000 to 20,000 times per show. Over 12 million episodes have been downloaded from our network since our launch in 2010, with thousands more downloaded every day.
We cover all of IT with specialities in enterprise and data center networking, and full-stack infrastructure engineering. Our audience builds data centers and operates complex networks, and we love the bleeding edge.
Our shows can be sponsored by vendors with interesting products well-matched to the needs of our audience. Results from our advertisers have been extremely positive, and references are available.
Sponsored Podcast Episodes
When you sponsor a podcast episode, it’s a chance for our experienced technical hosts to dive deep into your product. We spend the entire episode with you!
To make this work, we’ll plan a technical show with you about your product or idea. Then we’ll record the show with your subject matter expert(s) and edit it. Once you’re happy with the episode, we’ll distribute it to our audience of thousands.
After the show is published, you’ll get an embed code to help you share the show with your own contacts or on your web site. Make the most of the excellent content!
You win by telling your story to smart people with problems to solve. The audience wins by being educated about a product or technology that might solve their problems.
Don’t want to sponsor an entire episode? How about running an ad spot in a show that’s otherwise unsponsored? We’ll produce a pre-roll and mid-roll for you that plays during at least four podcast episodes. A nice, tidy way to talk to the audience and remind them who you are and what you do.
The Network Break is our popular news & analysis show. We offer a “Coffee Talk” segment, where we interview sponsors in an abbreviated format. It falls somewhere between a sponsored podcast and an ad spot. A fantastic platform for thought leadership.
We use Google’s ad server platform to deliver reliable, high performance ads and metrics. You can monitor the performance of your campaign directly.
Guest Blog Post
The Packet Pushers website features a well-read community blog where network engineers submit technical, opinion, and personal experience articles. Share your educational piece with our community, and include a call to action.
The Packet Pushers can amplify your conference by marketing the event, attending in the flesh, recording your latest news, engaging your subject matter experts, and publishing captured content to our feeds.
The Packet Pushers can help draw a crowd to your after-hours party or other event. We’ll help you market the event, and then be there on the day to say a few words and chat with the folks that have showed up.
Human Infrastructure Magazine is a bi-weekly newsletter delivered to thousands of subscribers via e-mail. Each issue includes original content plus curated links with commentary to articles and technical research. HIM is personal, technical, and geeky. It’s like we’re writing to our friends about the stuff we love…because we are.
We leave space in each issue of HIM for sponsors to help get their message out to the readers.